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by Chris Chiappinelli, MA Editorial Staff   | Abstract: | Start-up company offers manufacturers a planning product that gathers data from across the supply chain and performs predictive analysis on it to determine where demand will be in the future. |
If supply chain planning were a baseball game, Eric Peters would skip ahead to the eighth inning. The CEO and co-founder of Los Gatos, CA-based start-up TrueDemand Software knows that as the game moves along, the odds of guessing the outcome increase. In that sense, TrueDemand is the ESPN of supply chain planning, gathering and dissecting data that tells a company how it should alter its product planning. When TrueDemand launched in the early part of 2005, it drew attention for its ability to crunch RFID data that could then help shape subsequent planning decisions. A year and a half later, RFID is still struggling for wide-scale deployment. Mindful of this, Peters stresses the many data sources that inform TrueDemand's Predictive Solutions family of tools. [Click to continue] |