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Leveraging IT for Competitive Advantage

On-Demand Webcast - 1 hr 07 min

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Hear from Paul Gonzalez, Business Solutions Architect with ViewSonic Corporation, about how his company has been able to turn IT into a strategic tool- creating a competitive advantage by making ViewSonic an easier company with which to do business. Discover how ViewSonic uses Sterling Commerce B2B integration technology built on SOA to bring internal and external partner systems together, and hone focus on IT strategy and process refinement rather than the nuts and bolts of the underlying technology.
Moderator

David R. Brousell

Editor-in-Chief, Managing Automation

David R. Brousell has been Editor-in-Chief of Managing Automation since 1998. Brousell started his career in technology journalism in 1978 at Electronic News. In 1985, he joined Datamation Magazine, and was named Editor-in-Chief in 1991. Brousell has covered numerous industry developments, technology shifts and major product introductions, including the mainframe era and the development of relational databases; the rise of the minicomputer; the advent of personal computing, client-server computing and the evolution of enterprise applications, and the dawn of the Internet and the worldwide web. Along the way, he has interviewed such notables as ENIAC inventor J. Presper Eckert, IBM's Thomas J. Watson Jr., Microsoft's Bill Gates, Oracle's Larry Ellison, Cincom's Tom Nies, Lotus's Mitchell Kapor, Netscape's James Barksdale, and Intel's Andrew Grove. Brousell has received numerous journalism awards, including two consecutive Jesse H. Neal Editorial Achievement Awards, the highest award for business journalism in the U.S. Under his leadership at MA, the magazine has been cited 9 times for editorial achievement.

Panelists

Paul Gonzalez

Business Solutions Architect, ViewSonic Corporation

As Business Solutions Architect for ViewSonic Corporation, Paul is responsible for designing and recommending hardware and software architecture solutions. Most recently, he had a lead role in recommending and designing ViewSonic Corporation's new SAN solution for both Windows and UNIX environments. Paul is also responsible for ViewSonic Corporation's Oracle ERP database and applications software, including database tuning, monitoring, backup, and recovery. As lead developer for ViewSonic Corporation's ERP system, Paul mentors a global group of users in the latest technologies and the delivery of solutions for business users.

Russell Scherwin

Director of Global Product Marketing, Sterling Commerce

Russell Scherwin is Global Director of Product Marketing for Sterling Commerce, a subsidiary of AT&T Inc. (NYSE:T). A frequent speaker at tradeshows and seminars, Russell's engaging style and skill communicating integration's business and societal impact has made him the top ranked speaker at multiple industry events. Russell furthers Sterling's leadership position in integration by helping organizations realize the strategic value of integration technology. Previously, Scherwin drove EMEA sales and marketing activities. As a management consultant, he has advised clients in the automotive, healthcare, media, consumer-products and telecommunications industries as a management consultant. Scherwin holds a BS in computer science from Binghamton University, and an MBA in finance and innovation from New York University's Leonard N. Sterling School of Business.

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  • Webcast Transcript: Leveraging IT for Competitive Advantage

    Hear from Paul Gonzalez, Business Solutions Architect with ViewSonic Corporation, about how his company has been able to turn IT into a strategic tool- creating a competitive advantage by making ViewSonic an easier company with which to do business.

    Video/Podcasts
  • Podcast: Leveraging IT for Competitive Advantage

    Hear from Paul Gonzalez, Business Solutions Architect with ViewSonic Corporation, about how his company has been able to turn IT into a strategic tool- creating a competitive advantage by making ViewSonic an easier company with which to do business.

    Not enough time to view the entire webcast? Get to the heart of the matter with our new audio clip feature with 1 to 3 minute targeted sound bites.