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Posted on Thursday, July, 24, 2008, 11:03AM The new business book The Performance Manager, Proven Strategies for Turning Information into Higher Business offers suggestions for 42 decisions areas, or information sweet spots. The areas are organized by the eight major functions of a company: Finance, Marketing, Sales, Customer Service, Product Development, Operations, Human Resources, Information Technology, plus an overarching-section for Executive Management. Each chapter introduces key challenges and opportunities companies face in the specific function.
The Performance Manager then dives into each decision area, illustrating the core content of the corresponding information sweet spot, which are organised into two types of measures (goals and metrics). Each decision area then offers advice on who beyond the specific function would benefit from seeing the information (e.g., Marketing should see Sales pipeline targets) to make better performance a truly cross-organizational exercise. We hope you see the value in this white paper and choose to order for free the whole book, The Performance Manager.
More resources from Cognos.
(Cognos, an IBM company) |