Sales and Marketing: The New Power Couple

In an ideal world, marketing and sales create a shared go-to-market strategy that focuses on customers, not products.

Find out how this power couple can drive results:

• Single focus and shared mission
• Customer focused process
• Technology ties it all together
• Move from transactional to relational

Microsoft Dynamics™ provides powerful software that helps organizations drive down costs, improve operations, retain and build customer relationships and continue to innovate in challenging economic times.

For more instant information about products by Microsoft Dynamics, please call 1-888-477-7989.

More resources from Microsoft Business Solutions. (Microsoft Dynamics)

• The Future Sales Force - A Consultative Approach
  White Papers  ::  In the last few years some organizations have found that their sales processes have become more challenging while the performance of some of their sales professionals who were past stars has deteriorated. Selling complex products and services, versus selling commodities, has always been more difficult and sales professionals must have different skill sets.
• Microsoft Dynamics Role Tailored Business Productivity
  White Papers  ::  Businesses don’t garner insights or make decisions. Businesses don’t close deals, invent new products, or find new efficiencies. People do.
• Demand Planning: Optimizing Operations Across the Supply Chain
  White Papers  ::  How does BMW know how many Mini Coopers it will sell in North America? How many Priuses should Toyota build to meet demand in the U.S. this year? Worldwide? When is it time to tweak production—upward or downward—to reflect a change in the market?
• Improving Sales Productivity: An Opportunity for Sales and IT Leadership
  White Papers  ::  In boom times or not, increasing sales revenue is nearly always a top business objective for enterprises large and small. The key question, of course, is how?
• Sales and Marketing: The New Power Couple
  White Papers  ::  You know the story. It’s the end of the quarter and the sales numbers are below the target. The sales team is pointing fingers at marketing because they aren’t bringing in enough qualified leads, and marketing is responding by saying sales is at fault because they don’t know how to follow up on a lead. Sound familiar?
• Make Customers the Center of Attention with Microsoft Dynamics® CRM
  White Papers  ::  Watch this webcast and take away a different thought process on solving the information opportunity.
• Evaluating Financial Management Software…Is it time for a change?
  White Papers  ::  Financial management software is the backbone of every organization and the foundation that helps a company manage and gain insight into the most important parts of their business.
• Overcoming Your Companys Growing Pains
  White Papers  ::  Remove obstacles to company growth and drive business success with Microsoft Dynamics®
• Using Financial Management Solutions to Make Intelligent Business Decisions
  White Papers  ::  Watch this webcast and take away a different thought process on solving the information opportunity
• Efficient Methods for IEM
  White Papers  ::  To compete head on, industrial equipment manufacturers are adopting new software and business processes that can help them reduce costs and raise margins while satisfying customer demands. Learn more in this supplement from Microsoft Dynamics and its partners.
• Business Management System Fuels Growth
  Product Case Study  ::  Hoss Equipment Company tailored a Microsoft Dynamics solution to help increase tremendous worker productivity across sales, operations, and management.
• CRM Solution Helps Increase Sales by 30 Percent
  Product Case Study  ::  Find out how a Microsoft Dynamics CRM solution provided real-time tracking of inventory, leads, and account information and helped OXBO International increase sales by 30 percent.
• Microsoft Dynamics NAV Financial Management: Using Financial Management Information to Enhance Organizational Performance
  White Papers  ::  In an ever more competitive business world, small and mid-size organizations need financial management solutions that can be expanded beyond core functionality and integrated with other applications and data stores.
• Bringing Your Business Systems Up To Date
  White Papers  ::  Modernizing your business processes with Microsoft Dynamics® to drive business success
• The Rodgers & Hammerstein Organization
  Product Case Study  ::  Show Business Company Targets Key Data for Both Starring, Supporting Roles.
• Improving Service in Volatile Markets
  White Papers  ::  To get leaner and more cost-efficient, many automotive and industrial manufacturers are working to improve their systems and processes. But the industry market leaders are companies that excel at customer service. What sets these best-in-class performers apart, even in volatile markets?
• Welding Different Companies into a Business Powerhouse
  White Papers  ::  Overcome merger and acquisition obstacles and drive business success with Microsoft Dynamics
• Overcoming Your Company''s Growing Pains
  White Papers  ::  Remove obstacles to company growth and drive business success with Microsoft Dynamics
• Engineering Firm Doubles Revenue, Limits Overhead with Project Management Solution
  Product Case Study  ::  Commonwealth needed to centralize business information, improve accountability, and expand its business, without adding additional overhead. The company worked with Microsoft® Gold Certified Partner New Vision Consulting Group and deployed Microsoft Dynamics® SL for project management and accounting, timesheet entry, billing, purchase order processing, and requisition management.
• ERP Software Upgrade Fuels Collaboration And Growth for Online School-Supply Retailer
  Product Case Study  ::  SchoolKidz is an online retailer of school supplies that packages and ships 90 unique supply kits to meet the educational needs of students, parents, and teachers. When Staples acquired SchoolKidz in 2007, the company needed to upgrade its business management solution to support aggressive growth initiatives
• Network Solutions Leader Projects $1.5 Million Savings with Switch to New ERP
  Product Case Study  ::  To simplify its business processes and reduce operating costs, NET sought to increase system integration across its IT infrastructure.
• Integrated ERP Solution Empowers Manufacturing Company
  Product Case Study  ::  Due to the acquisition of new businesses, Zurn was running three disparate enterprise resource planning (ERP) systems from Oracle, IMI, and Data General. Financial reporting and data sharing across business units was time consuming, and upper management was left without a real-time enterprise view of sales and warehouse data—there was at least one day of lag time for any reporting.
• Airport Retailer Gains Real-Time Insight into Inventory with New Business Solution
  Product Case Study  ::  To facilitate a successful merger with another airport retailer, InMotion needed an enterprise resource planning solution that could help manage both the rental and retail channels of its business, while providing the ability to control inventory in its small airport shops.
• ProCurve Networking by HP Connects Sales Teams for Greater Efficiency
  Product Case Study  ::  With annual growth at nearly four times the industry average, ProCurve needed a new customer relationship management system that would increase the efficiency of its sales force, facilitate information sharing, and enable greater customization.
• Financial Services Company Gains Improved Sales Performance with Easy-to-Use Solution
  Product Case Study  ::  Security Benefit needed to replace its aging contact management application with a new system that would enable faster and more reliable communication between its home office and remote sales force.
• Construction Firm Integrates Business Systems with Comprehensive Solution
  Product Case Study  ::  Saddled with unconnected business systems, TDIndustries struggled to achieve its stated mission of - continuous, aggressive improvement. Over the past six years, TDIndustries has progressively enhanced and extended Microsoft Dynamics™ SL to improve the flow and value of business data throughout the company.