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Demand Planning: Optimizing Operations Across the Supply Chain

Posted on Monday, September, 1, 2008, 3:55PM

The short answer to all these questions is: No one knows for sure. The long answer is: Everyone needs and wants to know.

That’s why demand planning exists.

Demand planning hasn’t gotten the attention that enterprise resource planning systems (ERP) or customer relationship management (CRM) have received in recent years. But that’s not to say it isn’t a sore spot for many in the manufacturing and distribution communities. “When I speak in front of industry groups and ask how many people are happy with their sales forecasts, I don’t see any hands at all,” says John Pavain, president of Norwalk, Connecticut–based MaxQ Technology, a developer of demand management systems and a Microsoft® partner. “Demand planning is an area that most companies need help in.”

Microsoft Dynamics® provides powerful software that helps organizations drive down costs, improve operations, retain and build customer relationships and continue to innovate in challenging economic times.

For more instant information about products by Microsoft Dynamics, please call 1-888-477-7989.

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