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by Chris Chiappinelli, MA Editorial Staff Posted on Sunday, May 25, 2008 2:00:00 AM Sign Up to receive Daily News Alerts in your E-mail Inbox   | Abstract: | The new technology will afford QAD customers a central repository for product-related data that exists across their operational systems. |
| Keywords: | master data management, product information management, product data management, PIM |
Seeking to provide a more well-rounded product suite to its manufacturing customers, enterprise software provider QAD recently acquired FullTilt, a purveyor of product information management (PIM) software.
PIM technology falls under the umbrella of master data management (MDM), which allows a company to aggregate and cleanse information residing in discrete systems across the enterprise.
John Sawyer, a QAD spokesman, said the two companies had worked together informally over the past couple of years, but that QAD reached a point at which officials thought it would make more sense to acquire the technology.
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