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Price Optimization Start-Up Acquired by Technology Holding Company

Posted on Tuesday, January 31, 2006 6:04:00 PM       Sign Up to receive Daily News Alerts in your E-mail Inbox                            Digg This Article   Add to Delicious

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    Symphony Technology Group (STG), a $1.2 billion technology holding company, has acquired Metreo, a vendor of pricing intelligence, optimization, and execution software for industrial manufacturers and distributors. Financial details were not disclosed.

    According to Metreo's new CEO Jim Clayton, the small software company's financial backers withdrew their funding earlier this month, leading management to lay off the 15 employees and cease operations. Several suitors bid for Metreo's assets, he said, with STG (Palo Alto, CA) emerging as the winner.

    Given Metreo's predicament, the software startup's asking price was likely quite attractive, according to AMR Research Inc. vice president John Hagerty. "[Metreo] couldn't continue," he said. "This was a fire sale."

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