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Manhattan Associates, IBM Take Aim at International SCM Markets

Posted on Thursday, March 29, 2007 6:00:00 PM       Sign Up to receive Daily News Alerts in your E-mail Inbox                            Digg This Article   Add to Delicious

Abstract:Companies target international supply chain markets in key vertical industries with expanded go-to-market partnership; open platforms will compete with proprietary technology.
Keywords:IBM, Manhattan Associates partnership, supply chain management software, supply chain visibility, SCM, WebSphere, DB2, SOA, service-oriented architecture, outsourcing, global supply chain
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Aiming to outfit manufacturers with greater visibility into supply chains that stretch around the world, Manhattan Associates and IBM yesterday announced an expansion of their strategic partnership in the supply chain management space.

The partnership, which builds on the vendors' 15-year relationship, will combine a joint go-to-market effort to gain new business in geographies including Asia-Pacific, Europe, Latin America, and the Middle East in core vertical industries with supply chain products based on open standards and a service-oriented architecture (SOA), company officials said.

"Supply chain executives' primary challenge is global outsourcing," said Jeff Cashman, senior vice president of strategy and marketing at Manhattan Associates, in an interview. "While different parts of their operations are moving to lower-cost geographies, their customers' demands have not changed. There is still the need to deliver their company's products at a particular price, and at the right costs," he said.

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