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Business Objects Fills Out Mid-Market BI Product Line

Posted on Monday, November 19, 2007 5:22:00 PM       Sign Up to receive Daily News Alerts in your E-mail Inbox                            Digg This Article   Add to Delicious

Abstract:Targeting strategic planning, productivity management, and other disciplines, Business Objects offers BI "for the rest of us."
Keywords:mid market BI, BI for the mid market
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Targeting mid-market manufacturers that may not have the budgets or the technical know-how to take advantage of enterprise business intelligence applications, Business Objects today unveiled a low-cost set of applications for financial planning, budgeting, and forecasting.

The new Business Objects Edge Planning product is part of the company's Edge BI series for mid-size companies. Edge Planning carries a price of $25,000 for 10 users, including first-year maintenance, support, and training credits. That price point is 60% below the $62,500 that companies would pay to license the planning and budgeting module of Business Objects' Enterprise product, including maintenance and support, said Todd Rowe, vice president and general manager for the company's Mid-Market division.

Business Objects, which recently announced its intention to be acquired by SAP in the first quarter of next year, also introduced an integration toolkit that allows users of its Edge series products to easily access data from SAP's R/3, Business Warehouse, and All-in-One platforms. The new SAP integration kit is listed at $12,000 and represents an alternative to Business Objects' integration toolkit for enterprise customers, which typically costs $50,000 to $75,000, including integration services.

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