2010's 10 Companies to Watch: Rootstock Software

The young company lowers risk and price by offering MRP as on on-demand service in the NetSuite cloud.


Companies Mentioned
Posted on Oct 05, 2009

Let’s say you’re a small, discrete manufacturer with plants and inventory scattered across the globe. You need an MRP system to track work orders, inventory, and inventory turn levels, but the last thing you want is to implement a new on-premise system that requires lots of expensive IT infrastructure and support. What do you do?

If you’re Xtellus, an 80-person maker of equipment used in fiber optic routing equipment, you opt for Rootstock, a software-as-a-service-based MRP offering that launched last spring. Operating as an application in the NetSuite Inc. cloud environment, Rootstock MRP for NetSuite offers links with NetSuite sales order and demand management, and allows manufacturers to plan material and labor needs based on demand. The service also supports production engineering, change control, WIP tracking, real-time valuation, cost control, and scheduling. Rootstock MRP for NetSuite also supports lot and serial part tracking. The tool can support make-to-stock, make-to-order, engineer-to-order, and hybrid manufacturing environments.

Rootstock, a unit of The Danville Group, was launched in the spring and is something of a work in progress. General availability of the service started late in September, and Xtellus is the company’s first announced customer. And, while Rootstock covers most core MRP functionality, some key pieces have yet to be added. The company, for example, recently added scheduling and capacity planning. And features such as PLM integration, master production scheduling, and estimate management are still in the works.

But Rootstock has a good shot at making good on its ambitious roadmap. That’s because the executives running the company have plenty of experience. Several of them were formerly with Relevant Business Systems, including Pat Garrehy, Relevant’s founder and CEO for 20 years and now founder, president, and CEO of Rootstock and of its parent company, The Danville Group.

That and the fact that Rootstock is operating in the NetSuite cloud were enough for Xtellus to become the company’s first customer. “We have manufacturing in three countries on three continents,” says Xtellus Vice President of Finance David Duff. “We didn’t want to have to invest in servers and other IT infrastructure and the people to maintain it 24-by-7. Rootstock seems like a better financial model. And, because it runs on NetSuite, we didn’t see a whole lot of risk.”

Data Points

Year founded: 2008

Product, category: Rootstock, MRP

Industry segments served: Small & medium-sized discrete manufacturers

Key problems solved: Most MRP functionality plus work order control, engineering change control, demand planning, serial and lot tracking, production engineering

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