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Clayton Christensen on Business Model Innovation

Posted on Tuesday, October 03, 2006 9:00:00 AM                                  Digg This Article   Add to Delicious

Abstract:Clayton Christensen, Harvard Business School professor and the author of such groundbreaking works on innovation as The Innovator's Dilemma and Seeing What's Next, discusses the importance of innnovation for today's manufacturers.

Clayton Christensen is a Harvard Business School professor and the author of such groundbreaking works on innovation as The Innovator's Dilemma and Seeing What's Next. He sat down with Managing Automation to offer tips on how manufacturers can develop new revenue streams.

Q: Traditional manufacturers tend to be structured to encourage their work force and managers to focus on existing products and operations. That focus can discourage new business model ideas. How can top executives change that?

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