Customer Mastery

Companies that have become customer-centric by re-thinking and re-engineering processes around customer demand and have achieved demonstrable improvements in customer satisfaction ratings as a result. Companies will have also achieved significant improvements in mastering information about customers and customer markets and leveraging that information for competitive advantage.

Examples of projects that would fit in the Customer Mastery category:

Order management
Service and support
CRM deployment

Operational Excellence	Business Model Mastery
Customer Mastery	Innovation Mastery
Data and Integration Mastery	Supply Network Mastery
Training and Education Mastery	Leadership

Click Here for the 2011 List of PM100 Winners

For more information about the PM100 Awards, email summit@thomaspublishing.com